Tom Tancredi and his twin brother Dominic built digital agency Dom&Tom from scratch — and they did it during the Great Recession. It definitely wasn’t easy, but with a smart combination of online and offline strategies, they landed clients including Priceline, GE, and other household names.
In this episode, Tom shares the strategies and tactics he used to grow his business quickly — and there’s plenty of new and exciting advice here for a business of any size. You’ll learn what’s worked for Tom — as well as the channels that don’t deliver results for his business.
Tom also talks us through what his company does when a client comes to them looking to expand into mobile. You’ll see how you can apply those same strategies to your own company, why it matters — and how you can do it on a shoestring budget.
I hope you learned something from today’s episode – I’d love to hear from you about your experiences with mobile. We’re nearing the end of the year – and the end of the first season of the Marketing In the Know podcast. But growth happens all year long, so connect with me on Twitter or Facebook to share your questions and experiences!
That’s a wrap, Insiders – I’ll catch you next week!