016: How To 5x Your Business Without A Sales Team With Andrew Dumont

Growing a company from nothing to $35M in annual revenues is impressive on its own. But when you do it without hiring a single sales person, people take notice. In today’s episode, Andrew Dumont talks about what made that growth possible for Moz – and what he’d recommend to anyone trying to start a company today.

But Moz isn’t the only place Andrew has worked, so you’ll also get to hear about what an Entrepreneur in Residence does, how a studio environment can help nurture startups, and how Andrew came to be and the challenge Andrew currently faces at Bitly – and how he plans to meet that challenge head on.

Andrew also shares his opinion on whether marketing and growth should be separate functions in a company, and offers the best growth tip he’s ever heard. Ready to be IN THE KNOW? Give this episode a listen!

HERE’S WHAT YOU’LL HEAR:

  • How business development has changed in recent years. #BizDev
  • What Andrew recommends any new company focus on first. #Content
  • The challenge @Bitly is currently facing – and how Andrew hopes to solve it.
  • What deep linking is and how it benefits customers and businesses.
  • The tactics that Andrew believes don’t work for driving growth.
  • What skills Andrew needs in his ideal marketing hire.

Thanks to your ratings and reviews at iTunes, Marketing IN THE KNOW has been hitting some of the top spots in the New and Noteworthy rankings for technology, education, and business! Thank you SO MUCH – you really do make a difference with your ratings and reviews, so keep them coming. And don’t forget to subscribe, so that you never miss an episode.

Do you have an amazing tool or service that our Insiders should know about? Let me know about it – we’ll give it a try and feature it on our Resources page if it’s as good as you say it is!

Have comments about the show? You can reach me on Twitter or Facebook.

That’s a wrap, Insiders – I’ll catch you next week!

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